Sibu Beauty's Line of Sea Buckthorn Berry-based Products Now Available at Select Whole Foods Markets

Salt Lake City, Utah (PRWEB) January 23, 2010 -- Sibu Beauty (http://sibubeauty.com/), the leading provider of personal care products made from the world's most distinctive Superfruit, the seabuckthorn berry, today announced that Whole Foods Market® (NASDAQ:WFMI) has added the company's line of products to store shelves in southern California.

Sibu Beauty's revolutionary line of nutrient-rich, all-natural sea buckthorn berry-based topical products and nutritional supplements revitalize, renew and replenish the skin, hair and nails to promote beauty from the inside out and outside in.

The main ingredient in Sibu Beauty's line of products - sea buckthorn berry - is a powerful whole food source that offers important health benefits in personal care.

Sea buckthorn is an unsurpassed source of Omega-3, 6 and 9 and is also a rich source of the elusive essential fatty acid Omega-7, a naturally occurring component that keeps free radicals at bay and is vital to the production of collagen. Hundreds of scientific studies have demonstrated sea buckthorn's ability to improve hair, nail and skin tone and texture, digestive wellness and healthy aging.

"Whole Foods Market always looks to bring to market high-quality personal care products that are made from plant-based and naturally derived ingredients," said Robin Rogosin, Regional Supplement & Body Care Buyer for Whole Foods Market. "Sibu Beauty's all-natural sea buckthorn berry-based personal care products fit right in to our Whole Body department, which is dedicated to items that help you look and feel your best."

Sibu Beauty's line of products now available at Whole Foods Markets include:

- Revitalize and Renew Sea Buckthorn Liquid Supplement (http://sibubeauty.com/products/revitalize-and-renew): loaded with essential omega fatty acids 3, 6 and 9, as well as omega 7 fatty acids, a rare and vital component for healthy hair, skin and nails. ($29.95 for 25.35 fl. oz)

-Cellular Support Antioxidant and Omega 7 Complex Soft Gels (http://sibubeauty.com/products/cellular-support): dense in the elusive omega 7 complex that nourishes and protects the body and promotes healthy hair, nails and skin from the inside out. ($29.95 for 60 soft gels)

-Repair and Protect Facial Cream (http://sibubeauty.com/products/repair-and-protect): high in antioxidants, Omega 3, and vitamin C and E that moisturize the skin, help boost collagen production and create a protective barrier against UV rays and cell-damaging free radicals. ($19.95 for 1 fl. oz)

-Cleanse and Detox Facial Soap (http://sibubeauty.com/products/cleanse-and-detox): natural antioxidants and nutrients in the sea buckthorn puree act as a natural astringent to cleanse, revitalize and naturally detoxify the skin. ($5.95 for 3.5 oz bar)

Sibu Beauty's products are 100 percent natural, contain no preservatives, dairy, wheat, gluten, sodium or yeast and are paraben-free and cruelty-free. Products are manufactured using only wild harvested sea buckthorn berries that are sourced through a fair trade agreement with local harvesters in Tibet to promote a healthy and safe work environment.

The entire line is packaged in compliance with standards set forth by the Forest Stewardship Council (FSC), a non-profit organization that is devoted to encouraging the responsible management of the world's forests. Trusted environmental organizations including Greenpeace, National Wildlife Federation, The Nature Conservancy, Sierra Club, and the World Wildlife Fund all support and encourage FSC certification.

"Sibu Beauty is pleased to add these Whole Foods locations to our distribution network," says Bruce McMullin, Founder of Sibu Beauty. "Whole Foods emphasizes the healthiest organic and natural products available and our line of sea buckthorn-based products are an excellent match for customers who desire natural personal care products."

For more information about Sibu Beauty and the health benefits about the powerful and nutrient-rich sea buckthorn berry, please visit www.sibubeauty.com.

About Whole Foods Market®

Founded in 1980 in Austin, Texas, Whole Foods Market (www.wholefoodsmarket.com), a leader in the natural and organic foods industry and America's first national certified organic grocer, was named "America's Healthiest Grocery Store" in 2008 by Health magazine. The Whole Foods Market motto, "Whole Foods, Whole People, Whole Planet"™ captures the company's mission to find success in customer satisfaction and wellness, employee excellence and happiness, enhanced shareholder value, community support and environmental improvement. Thanks to its 53,000 Team Members, Whole Foods Market has been ranked as one of the "100 Best Companies to Work For" in America by FORTUNE magazine for 12 consecutive years. In fiscal year 2008, the company had sales of $8 billion and currently has more than 275 stores in the United States, Canada, and the United Kingdom. Whole Foods Market, Fresh & WildTM, and Harry's Farmers Market® are trademarks owned by Whole Foods Market IP, LP. Wild Oats® and Capers Community MarketTM are trademarks owned by Wild Marks, Inc.

About Sibu Beauty

Sibu Beauty (www.sibubeauty.com) was introduced in early 2009 to provide customers worldwide with a comprehensive approach to beauty from the inside out and outside in. The Sibu Beauty product line is based on a powerful and distinctive whole food source, the sea buckthorn berry. This super food is backed by hundreds of scientific studies demonstrating its success at addressing a variety of consumer needs including improved skin tone and texture, healthy aging and digestive health and noticeable improvements in cardiovascular fitness, energy and weight loss. More information on Sibu Beauty is available at http://www.sibubeauty.com and http://www.sibubeauty.com/blog.

About Sibu, LLC

The products of Sibu Beauty - a subsidiary of Sibu, LLC (www.sibu.com), "The Sea Buckthorn Company" - are made with only premium sea buckthorn berries exclusively grown and harvested for the company in the Himalayan Mountains of Tibet. The company's meticulous harvesting process results in a more hardy and potent berry. Sibu's proprietary manufacturing process maximizes the efficacy of sea buckthorn raws, producing one of the most nutrient dense sea buckthorn products available on the market today.

The Tibetan villagers who are responsible for harvesting Sibu Beauty's sea buckthorn berries benefit from a fair trade agreement, safe and healthy working conditions and environmentally responsible practices that ensure they will enjoy the benefits of the sea buckthorn harvest for years to come.

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, cure or prevent disease.

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